What is a Citation? A Citation is an online business directory where you can register your business.  Although they play less of a role in

Google recently confirmed a major update to its local search algorithm. The update – named Vicinity by the SEO community – rolled out between November

The addition of Financial Calculators to an advisor’s website is a common consideration during the design process. The tools are well known, readily available, and

Do a search for broad financial industry terms such as Financial Advisor, Financial Planner, or Wealth Management. Unfortunately, the local organic search results for broad

Are you a Financial Planner, Financial Advisor, Financial Adviser, or Wealth Manager? This is one of the first decisions you have to make when you

Growing up in Western Canada, we would occasionally enjoy a cold pop on a hot summer day. However, since moving to Oregon in 1990 and

URL Best Practices: Important take-aways: Use keywords in URL Separate keywords with a hyphen Shorter URLs are better for SEO Avoid using dates Use https

The SEC’s long overdue update to the Advisor Marketing Rules, scheduled to be effective on May 4, 2021, will have a far-reaching impact on future advisor

Since the release of the Chrome 68 web browser – which accounts for 81.2% of all web search – in July of 2018, Google has displayed this

The Meta Description tag (MDT) is an actual example of the near-mythical “low hanging fruit” that marketers are always writing about. It’s a quick, inexpensive