LinkedIn
Add Client Ratings and Reviews to Your LinkedIn User Profile
LinkedIn has added the option to collect and display client Reviews and Ratings on your LinkedIn Profile. LinkedIn continues to be the social media platform
Categories
SEO
How to Write an SEO Friendly URL
URL Best Practices: Important take-aways: Use keywords in URL Separate keywords with a hyphen Shorter URLs are better for SEO Avoid using dates Use https
SEO
The SEC’s Updated Advisor Marketing Rules: 5 Benefits of Collecting Client Reviews
The SEC’s long overdue update to the Advisor Marketing Rules, scheduled to be effective on May 4, 2021, will have a far-reaching impact on future advisor
SEO
Still Using HTTP? Google has Labeled your Site as being “Not Secure.”
Since the release of the Chrome 68 web browser – which accounts for 81.2% of all web search – in July of 2018, Google has displayed this
Content Marketing
Boost Your Financial Planning Practice Using Plain Language
Every business, every organization, and every cause needs to understand – and implement – plain language. However few need to adopt plain language as much
SEO
Meta Description Tag Best Practices for Advisors
The Meta Description tag (MDT) is an actual example of the near-mythical “low hanging fruit” that marketers are always writing about. It’s a quick, inexpensive